I started getting massages about 10 years ago and experienced nothing but clean and covered massages for the first 9 years. But ever since the economy has tanked, I've looked for other providers because my usual 2 or 3 charge more than I can fit in my budget.
This past year I've been to 3 other places that I don't normally go to and can tell you some sure signs to look for even without walking into the joint.
1. Price point - $60 and cash only
2. Open really late - anything open after 9pm
3. Technical skills - if you've had a real licensed massage, you can tell when someone is just rubbing you errantly.
4. The flip - if your junk isn't covered when you flip over an upsell is definitely on the way.
Creative Loafing Atlanta
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