The undisputed, bull goose alpha male of cheesy cult movie stars, Bruce Campbell, is probably most famous for blowing away zombies in the Evil Dead trilogy and grappling with a redneck mummy in Bubba Ho-Tep. On Aug. 15 the square-jawed actor graces us with his uninhibited presence at Landmark Midtown Art Cinema. At 5:30 p.m. he's signing his sort-of autobiographical novel Make Love the Bruce Campbell Way. Then he answers questions after the 9 and 11 p.m. screenings of his thriller-spoof The Man With the Screaming Brain, in which he stars, writes and directs. Landmark Midtown Art Cinema, 931 Monroe Drive. 678-495-1424. www.landmarktheatres.com.