Thursday, April 30, 2009

Usher unveils Boys & Girls Club billboard smack dab in the 'hood

Posted By on Thu, Apr 30, 2009 at 3:43 PM

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Traveling north on Northside Dr. on my way to work this morning, I was taken aback by a billboard-sized baby photo of Usher smiling back at me near the MLK Jr. Dr. intersection. Turns out he's the latest celebrity Boys & Girls Clubs' alumnus enlisted in its "BE GREAT" campaign.

The billboard was unveiled yesterday, according to the press release:

Usher joins the likes of Denzel Washington, Shaquille O’Neal, Jackie Joyner-Kersee and Muhammad Ali as part of BGCA’s new advocacy campaign, featuring successful Boys & Girls Club kids and encouraging every American to help young people BE GREAT.

Pictured: (far left) Roxanne Spillett, president and CEO of Boys & Girls Clubs of America, (second from left) Jonnetta Patton, Usher’s mother, (center) Usher, and kids from Boys & Girls Clubs and Usher’s New Look Foundation.

Say what you will, but it beats another malt liquor ad any day.

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(Photos courtesy Leff Associates)

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