Monday, May 11, 2009
Music news Bobby Ray by any other name
Posted by Ben Westhoff on Mon, May 11, 2009 at 1:00 PM
B dot O dot B was the name
I ain't like Bobby Ray 'cause I was ashamed
But you can call me Bobby Ray from this day forth and
I could give a damn about the fame and fortune
— Bobby Ray, "Generation Lost"
Rapper Bobby Ray Simmons is one of Atlanta's most promising young talents. His feverishly anticipated debut album is due later this year, and his soaring, OutKast-evoking smash "I'll Be in the Sky" is approaching 5 million MySpace spins.
But what to call him? The Decatur 20-year-old now prefers to go by Bobby Ray, despite being signed to Atlantic Records at age 17 as B.o.B. and going on to grace the covers of magazines including Urb and XXL under that moniker.
His name change reflects a change in philosophy, both musical and personal. It was years in the making but crystallized last year after he was catapulted into the public consciousness with his mixtapes My Name Is B.o.B. and The Future, the latter of which spawned the local radio hit "Haterz Everywhere."
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(Photo by Terrence Tyson)
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