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Monday, February 22, 2010

The status on Stat Quo's long-delayed album

COVER

Stat Quo, "Success (Back to U)"

Atlanta rapper Stat Quo begins the arduous process of reintroducing himself to listeners for the umpteenth time in preparation for the release of his five-years-in-waiting album Statlanta — which former CL music writer Mosi Reeves was already lamenting way back in Oct. 2007:

You may never get to hear what Stat Quo sounds like. For the past two years, the Atlanta rapper's debut album Statlanta has suffered a series of delays.... The reason for the delay is that Stat Quo is signed to Aftermath, the storied imprint of hip-hop icon Dr. Dre, and Shady Records, superstar rapper Eminem's label. (The two companies are housed under Interscope.) Despite having so much industry muscle behind him, Stat has to wait for the proper "setup," a quixotic mix of underground buzz singles and street promotion that will create the right conditions for a successful release.

Though Stat is no longer signed directly to Aftermath, he's separated by less than six degrees. His new label home, Dream Big Ventures, was founded by Sha Money XL, the right-hand man/producer for 50 Cent (Shady/Aftermath) and president of G-Unit Records (Shady/Aftermath).

Stat's new single, "Success (Back to U)," sets Statlanta up for a scheduled May 4 release, following a DJ Whoo Kid mixtape due to drop in March. The track, produced by Phonix, mimics Dr. Dre's west coast g-funk blueprint (grooving bass line, clean production), so they're obviously not trying to sonically tie him to the South. Which ain't a bad thing (despite national radio's ongoing affair with country rap), considering Stat is not the stereotypical A-town rapper:

As Reeves described him three years ago:

Though he raps with a bullish, violent swagger, Stat Quo isn't a hardscrabble thug. He graduated from the University of Florida in 2000, earning a double major in business and economics. At one point in the conversation, he mentioned that he just finished The Jungle, Upton Sinclair's 1906 semifictional expose of American poverty in the Industrial Age. "It's a great book," he says.

Hopefully, the new single and new label home will be just the ticket to get Stat Quo off the back of the milk carton.

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