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Friday, February 10, 2012

Pill unleashes an 'Epidemic'

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With his first mixtape offering since putting the year-long Maybach Music Group/Warner Bros. debacle behind him, many would think that Pill has a lot to prove. To him, it's just another project — make that his last mixtape before releasing his long-promised album The Medicine, as he told HipHopDX in yesterday's posted interview:

Rap artists have to work harder than other artists — any artists, R&B artists, Rock artists. A Rock artist gets signed, they put the album out and they go on tour. R&B artist comes out, they put the single out [and] it hits radio. You don’t hear about them dropping a million mixtapes. Basically, how many times you gonna have to keep putting these mixtapes out before you get an album? I think at a certain point artists should be able to put out an album, regardless of how it’s received or how much buzz it has. It’s like, you’ve proved yourself enough.

He also mentioned the recent CL cover story, "Hip-Hop's High Def Hustle," in the interview, and referred specifically to the 2009 Motion Family-directed video for "Trap Goin' Ham" that initially piqued the interest of Warner Bros.

When “Trap Goin’ Ham” hit the ‘net, they was on the phone within three hours. I didn’t even go through the typical A&R trying to sniff out a new artist [thing]. I didn’t go through that. As soon as “Trap Goin’ Ham” hit the ‘Net, they called me the same day.

As for the The Epidemic, Pill follows a balanced formula that he seems to have mastered with his previous offerings — crafting songs that allow listeners to live vicariously through his experience as a corner hustlers, while offering a sense of vulnerability rarely seen from someone coming from that environment.

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