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Thursday, November 12, 2009

Love at the Pub - Brick Store book charts high on Amazon

click to enlarge Mary Jane Mahan's Brick Store Pub book jumped to the top of Amazon charts last night.
  • Mary Jane Mahan's Brick Store Pub book jumped to the top of Amazon charts last night.

There is no shortage of love for Decatur's Brick Store Pub. Love at the Pub by Mary Jane Mahan is the number one regional travel book on Amazon's sales charts right now. This new book that tells the "true story of a small southern town's love for its friendly beer pub"  and explains how The Brick Store became the #2 ranked beer bar on Earth.

Last night was an organized, online launch party that included a "live world craft beer bar philosophy talk" with Brick Store owners Dave Blanchard and Michael Gallagher, 5Seasons Sandy Springs owner Dennis Lange, and Paste Magazine founder and Editor-in-chief Josh Jackson. The "Telesudinar," as it was called, offered insights on how to operate a world class beer bar and the possibility to win gift certificates and prizes.

Could online readings and discussions be eclipsing the standard brick and mortar book store readings? It's highly unusual to see a locally focused book like Love at the Pub, which was published through the self-publishing company iUniverse, rank so high on Amazon's overall rankings (around #140 this morning, though it reached #82 last night). Authors and publicists might need to get a beer and mull that one over.

(H/T to Andy for link)

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