Monday, February 1, 2010

Kudzu college

Posted by Scott Henry on Mon, Feb 1, 2010 at 6:25 PM

click to enlarge EXPANDING SCAD: After only five years in Atlanta, the Savannah College of Art and Design has opened its Digital Media Center outside the Midtown campus.
  • EXPANDING SCAD: After only five years in Atlanta, the Savannah College of Art and Design has opened its Digital Media Center outside the Midtown campus.

The national recession that began at the tail end of 2007 – and which may recently have ended, depending on whether the person you ask still has a job – has been a period of hunkering down and reduced expectations.

But not for SCAD.

The Savannah College of Art and Design, by some accounts the country's largest art school, has managed to continue its kudzu-like growth both in its namesake hometown and here in Atlanta, where it opened a satellite campus in 2005.

In 2008, at a time when financial devastation was widespread, SCAD bought the former WXIA-TV studios in Midtown, a three-story, 60,000-square-foot building that would be converted into the school's Digital Media Center. The facility opened last October, promising students hands-on experience using the latest high-tech broadcasting and recording equipment, editing suites and industry-grade sound stages.

And just last month, SCAD signed a lease for space within the office building at Pershing Point, next door to the Temple, that's expected to open in February as the school's new gallery for students in its Master of Fine Arts program.

With that move, the school has quietly notched a milestone: In less than five years, SCAD-Atlanta has already outgrown its home in the enormous former Equifax building at 1600 Peachtree St.

Says SCAD-Atlanta Vice President P.J. Johnson, who oversees the Atlanta campus: "We've exceeded our growth expectations."

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(Photo by Joeff Davis)

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