Sometime Atlantan Samuel L. Jackson returns for his third season as the Falcons pitchman in this new ad that expands upon the "Rise Up" theme. I like this spot because it acknowledges the team's recent successes, but makes the candid admission that there's more work to be done—in 2012 it's Super Bowl or bust.
Meanwhile, Mr. Jackson (cuz we're nasty) has been entertaining the HELL out of anyone following his Verified Twitter feed (https://twitter.com/SamuelLJackson) with a stream of consciousness, expletive-filled thread which he unleashes live alongside NBC's nightly Olympics Broadcast. He's really doing it himself—he even posted a photo to show everyone:
After his rather staid Siri commercial, it's good to get a taste of what Mr. Jackson't conversations with his iPhone really sound like.
Not interested in the Olympics you say? Follow this stream, and you may find yourself helplessly addicted:
...and so on.
Get thee to a computer or iPad and follow him!
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