A message to our clatl.com users

Next week, Creative Loafing will launch a subscriber-only premium website, myCLATL.com

Image Today, Creative Loafing is launching a subscriber-only premium website, myCLATL.com. It is the latest in our digital lineup of paid and free products that allow total access to our in-depth news content on computers, smartphones, and convenience store burners. Having two products - a free, weekly newspaper and a monetized myCLATL.com - enables us to both satiate a desperate need for attention and to make money.

Each day on myCLATL.com, a few dozen stories will be designated premium. All users can read a headline and shortened version of premium stories by getting up off your couch and walking to the corner to pick up a free print edition. Viewing the entire article on myCLATL.com will require a subscription. Access to myCLATL.com is included with the purchase of two draft beers at a select number of dive bar locations throughout the city.

Will myCLATL.com replace your free weekly newspaper?
No. Creative Loafing will remain a free weekly newspaper with the breaking local news, music criticism, and massage parlor ads that our users most enjoy.

We are committed to delivering the best experience to our users, whether that means reading the Blotter while drunk at Fellini’s at 2 a.m. or on your cell phone with a bad signal on MARTA.

Thank you for your commitment to Creative Loafing and myCLATL.com.
- myCLATL.com Staff

myCLATL.com Frequently Asked Questions

Q: Is clatl.com going away since you launched the new subscriber website myCLATL.com?
A: No. Our free website, clatl.com, will continue to exist, but only as an erratic source of duplicated content, TMZ wire stories, and photo galleries of Miley Cyrus.

clatl.com has a large and loyal audience. We are re-imagining clatl.com in 2014 to confuse and annoy that audience until they give up and just pay for a myCLATL.com subscription. The decision to have two news websites allows us to use that form of disorienting coercion.

Q: What are the differences between the free weekly paper and myCLATL.com?
A: The free, weekly paper is designed to be read in public settings: at a coffee shop, a lunch counter, or in that one bathroom stall at the Star Bar that doesn’t have a door.

myCLATL.com will be designed for an exclusive subscriber base who wastes hour upon hour at their desk jobs, repeatedly refreshing local news websites. Additionally, we will be adding features designed for people with addictions to checking information on their electronic devices.

Q: Are you putting up a paywall on clatl.com?
A: No. Any calm, clear-headed person would describe this business plan as a paywall, but we don’t like that word. So, we’re not calling it a paywall.

Q: Will there be changes to accessAtlanta.com, too?
A: Haha. No. accessAtlanta.com will always suck.